The H&M Ladies Summer 2014 Catalog Stars Frida and Gracie

By: Meghan Young - Published: • References: hm & fashiongonerogue
The outfits featured in the H&M Ladies Summer 2014 lookbook are fit for a resort setting. Effortlessly feminine with flowing silhouettes and bright colors, the catalog is appropriately titled 'Vibrant Summer.' The blue and green hues are vivid even against a cloudless sky, crisp pool and lush greenery. Not to mention that they promote a serene energy perfect for vacations.

The H&M Ladies Summer 2014 lookbook stars models Frida Gustavsson and Gracie Carvalho. The models appear to be channeling Covergirl's slogan: Easy, breezy and beautiful. The Kaftans, patterned dresses and loose-fitting jumpsuits are must-haves for the upcoming season. It would be hard not to have at least one of two of these sophisticated and sexy outfits in one's summer wardrobe. Not to mention that the colorway is easy to work with. Stats for Effortless Feminine Resort Lookbooks Trending: This Quarter & Hot
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Concept: H&M Ladies Summer 2014
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Segment: Females, 18-55
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