To showcase how awesomely useful its bags are, Herschel Supply Co. took to the outdoors to shoot its Spring 2011 lookbook. The rugged external atmosphere of the photos contrast effectively with the crispness of the backpacks and duffel bags.
Herschel Supply Co. is a Canadian company and is evidently trying to find a niche in the market of outdoor enthusiasts. Check out the gallery above to check out the bags in their natural habitats.
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Concept: Herschel Supply Co
Related: 109 examples / 84 photos
Segment: Females, 18-55
Comparison Set: 40 similar articles, including: bogus tote bags, woodland lingerie shoots, and casual outdoor spreads.
Outdoor Adventure Lookbooks
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