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Stylish Insulated Accessories

The Herschel Insulated Program Includes a Number of Styles

— June 10, 2021 — Fashion
The Herschel Insulated Program is a range of lightweight cooler accessories for consumers looking to keep their favorite foods and drinks chilled when bringing them along this summer. The collection includes a series of soft-sided styles that are all insulated to help keep items perfectly chilled for extended periods. The styles include such options as tote bags, packs and coolers alike, which are all stylishly designed to fit in perfectly with existing gear.

The Herschel Insulated Program is available now for purchase and features styles that are all leakproof to prevent moisture from escaping during transport. Although designed for day trips and weekend excursions, the various bags are also great for everyday use to keep grocery store purchases fresh.
Trend Themes
1. Lightweight Cooler Accessories - There is an opportunity for brands to innovate and create more versatile, durable and eco-friendly options for cooler accessories.
2. Soft-sided Styles - There is a need to develop and utilize innovative materials and designs to create soft-sided cooler accessories that can also withstand rough outdoor conditions.
3. Leakproof Cooler Accessories - There is a potential opportunity to develop innovative leakproof technology and materials to create cooler accessories that can keep food and drinks chilled for longer without any leaks or messes.
Industry Implications
1. Outdoor Gear Industry - This industry can explore the opportunity to create stylish and functional cooler accessories that are versatile, durable and can withstand harsh outdoor conditions.
2. Retail Industry - For retail industry players, there is an opportunity to offer a wider range of eco-friendly and sustainable cooler accessories that cater to the changing preferences of consumers who are becoming more environmentally conscious.
3. Consumer Packaging Industry - This industry can develop and supply innovative packaging and insulation materials that can outperform traditional synthetic materials used in cooler accessories to create more sustainable and eco-friendly options.
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