The Herlitz 'Cheap Fun' Campaign Encourages Amusement

By: Amelia Roblin - Published: Jul 3, 2011 • References: & adsoftheworld
So long as you're not with a company that pushes productivity, the office is notoriously a place of boredom and procrastination. This Herlitz 'Cheap Fun' campaign recommends a few unconventional ways to use its desk drawer implements as a way to seek amusement amidst the dull conditions of a colorless cubicle.

The KNSK Werbeagentur advertising agency of Hamburg, Germany, has playfully put together a series of three prints that childishly, yet cleverly, exploit the uses of these knickknacks. To trick a colleague into staining his lips and drinking from an empty mug, the inside of a coffee cup has been colored black with a marker. Correction fluid was used to white-out the woman's skirt of the female bathroom symbol, and the mischievous Herlitz 'Cheap Fun' campaign sees a thumb tack placed pin upwards on the "start" button of the photocopier. Stats for Office Supply Prank Prints Trending: Older & Warm
Research: 17,895 clicks in 254 w
Interest: 4 minutes
Concept: Herlitz Cheap Fun Campaign
Related: 57 examples / 44 photos
Segment: Males, 35-55
Comparison Set: 21 similar articles, including: clock-clutching creature campaigns, abbreviated anatomy advertising, and surreal snake neck campaigns.