Clad in cute Hello Kitty logos, these carrying cases and sleeves are a great way to add some style to a boring old laptop.
The carrying cases actually come in two parts, a sleeve and a bag, for total protection.
Implications - Brands that have a large presence in pop culture are able to expand into different products. This is done in order to capitalize on their name. Brands such as Hello Kitty have created these lines of commonly used products in an effort to increase their brand's amount of exposure, frequency and reach.