The Heineken The Match Commercial is Engaging and Shareable

By: Rebecca Byers - Feb 18, 2015
References: youtu.be & creativecriminals
The Heineken The Match campaign is a clever new adventurous commercial from Heineken USA that is cobranded with UEFA Champion's League and follows in the same vein as many other engaging ads from the beer brand. The #ChampiontheMatch campaign is a follow-up to last year's highly successful #SharetheSofa campaign.

The Heineken The Match television commercial is by American ad agency Wieden + Kennedy and is a 90 second spot that details the adventures of one man attempting to design a satellite-like contraption in order to better watch the game on board a cargo ship.

The Match is a fun commercial that connects with consumers over how far they would go and what they would be willing to do in order to catch a game featuring their favorite team.