Entrancing Illustrated Witches
The Harry Potter Pinups were drawn by the talented Babs Tarr, who specializes in sexy depictions of the female form. Her stylish cartoon gals have already graced the pages of fashion magazines, and it won't be long before her illustrations make it into your household.
Implications - Consumers are intrigued by these pinup posters because they allow the viewers to live out imaginary fantasies. Corporations can similarly generate revenue by offering consumers products and services that satisfy their desire to live out dreams.