Created by the advertising agency, FiveSix Productions in Las Vegas, the Harrah’s Cherokee Casino Resort commercial keys in on the stereotype of the aftermath of a Vegas getaway.
The commercial features the brief conversation between a man and his partner as he unloads his bags from his truck. The male has lied to his partner about going on a camping trip with his friends, when he really went to Vegas for the weekend.
When the woman questions the man about his camping trip, he makes up a complete lie about how relaxing it was to be at the camping venue.
The wild Vegas scenes are sporadically shown as he explains the getaway in a way that partially reflects the actual events that have occurred.
Stats for Deceitfully Inferred Casino Ads
Trending: Older & Mild
Research: 2,691 clicks in 161 w
Interest: > 3 minutes
Concept: Harrah's Cherokee Casino Resort
Related: 73 examples / 56 photos
Segment: Males, 18-55+
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