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Guided Global Biker Trips

Harley-Davidson Authorized Tours Program Takes You Around the World

— December 20, 2011 — Marketing
If you've ever wanted to experience different parts of the world from the backseat of a motorcycle, you'll get your chance with the Harley-Davidson Authorized Tours program. The motorcycle brand has launched a global tour program that lets everyone, from beginner riders to the more experienced, travel the world from the seat of a Harley-Davidson bike.

Eleven different and independent tour operators around the world are coming together for the Harley-Davidson Authorized Tours program, which ranges from completely guided tours to self-guided ones and includes trip types like 'Luxury' and 'Once in a Lifetime.' The program organizes your lodging and provides you with a rental motorcycle, maps and a detailed itinerary. More than 150 unique tour experiences are available, and the tours can be given in 10 different languages as well.
Trend Themes
1. Global Biker Tourism - Opportunity for the travel industry to cater to an increasing demand for unique motorcycle-based experiences, such as self-guided or luxury tours.
2. Motorcycle Rental Services - The rise of global motorcycle tour programs presents an opportunity for rental companies to expand their offerings to tourists and adventurers.
3. Multilingual Tourism - The Harley-Davidson Authorized Tours program's availability in 10 different languages is indicative of a growing trend of language-focused products, which presents opportunities for language learning and translation industries.
Industry Implications
1. Travel and Tourism - Companies in the travel industry can capitalize on the trend of unique motorcycle-based experiences to cater to a growing demand in bikers who seek adventure.
2. Rental Industry - Motorcycle rental companies have a chance to expand their offerings to accommodate tourists seeking adventures on two-wheels.
3. Language Learning - The growth of multilingual tourism presents an opportunity for language learning and translation industries to develop products targeted towards travelers.
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