The Hannah Montana Clothing Collection Targets Tween Shopping

By: Trend Huntress - Published: Jun 21, 2007 • References: hosted.ap.org
Disney Global Products has launched a collection inspired by Disney Channel hit show "Hannah Montana". The line features tops and trousers, accessories and housewares. The collection allows 9-14 year old pre-teens feel stylish, but they're not so adult that they will offend mom and dad's taste.

"Hanna Montana", starring Miley Cyrus - daughter of Billy Ray Cyrus - is one of the most popular tv shows among tweens. Her distinct fashion sense resonates with girls who want to emulate her style. Parents feel comfortable letting their little girls go to school in the ensembles. Stats for Disney Idol Fashion Lines Trending: Older & Buzzing
Research: 15,887 clicks in 466 w
Interest: 4 minutes
Concept: Disney Idol Fashion Lines
Related: 31 examples / 24 photos
Segment: Females, 4-18
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