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Experimental Urban Brewpubs

Toronto's 'Halo Brewery' Specializes in Unique Flavor Combinations

— December 22, 2016 — Lifestyle
One of the newest additions to Toronto's burgeoning craft beer scene is a cozy brewpub in the Junction Triangle called 'Halo Brewery.' While the brand originally began as a side project launched in the respective basements of Callum Hay and Eric Portelance, now the brewery has become a go-to spot for craft beer-lovers on the hunt for something new.

Halo Brewery is an industrial-style brewery, taproom and bottle shop that specializes in serving up traditional Belgian and American beers with a contemporary twist. The brewery is specifically known for using fruits, spices and other unexpected ingredients to create specialty brews that patrons are unlike to find anywhere else. Some of the brewery's most interesting creations to date include a saison infused with rosehips called 'Tokyo Rose' and a Belgian tripel made with wildflower honey called 'RGBee.'
Trend Themes
1. Specialty Brews - Craft breweries can innovate by experimenting with unique flavor combinations to create specialty brews using fruits, spices and other unexpected ingredients.
2. Taproom Experience - Craft breweries can disrupt the traditional bar experience by offering a cozy, industrial-style taproom that specializes in serving up unique and interesting beer creations.
3. Home-brewing - The rise of experimental urban brewpubs could inspire more people to start home-brewing as a way to experiment with unique beer flavors and ingredients.
Industry Implications
1. Craft Beer - Craft beer breweries can leverage the halo effect of experimental urban brewpubs by experimenting with unique flavors and creating a taproom experience that engages customers and keeps them coming back.
2. Food and Beverage - Food and beverage companies can collaborate with craft breweries to create unique beer-food pairings that offer customers a new and exciting culinary experience.
3. Home-brewing - The rise of experimental urban brewpubs could inspire companies to create home-brewing kits and accessories that help customers experiment with unique beer flavors and ingredients.
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