Environmental activist group Greenpeace has released a new add entitled Hacking Disney. The ad takes the opening Circle of Life sequence from Disney's Lion King and edits out all the animals bit by bit until nothing remains but the beautiful but forbidding African landscape.
The ad speaks to environmental issues regarding the degradation of ecosystems, destruction of habitats and subsequent endangerment of species. Things like illegal poaching and habitat destruction result in dwindling animal population and extinction. The Hacking Disney video delivers the silent message that as long as environmental issues continue as they are now, than there will be no more animals to populate Africa and Disney films, as there will be nothing for illustrators to draw.
Stats for Disney-Themed Environmentalism Ads
Trending: Older & Mild
Research: 312 clicks in 120 w
Interest: 0.5 minutes
Concept: Hacking Disney
Related: 103 examples / 79 photos
Segment: Neutral, 18-35
Comparison Set: 38 similar articles, including: ancient chinese animal art, spectacular polar bear puppets, and thanksgiving remixed disney photos.
Disney-Themed Environmentalism Ads
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