The Current H & M Lingerie Campaign Displays Apparel and Gifts

By: Jordy E  - Dec 24, 2014
References: hm & fashiongonerogue
The latest H & M lingerie advertisements draw festive attention towards its current collection of undergarments. Model Edita Vilkeviciute showcased the this year's pieces alongside a series of wrapped presents, delivering a festive set to fans of the European label.

Small silver and gold boxes give way to a chic holiday production, suggesting to viewers that the apparel will make for optimal gifts. While undergarments are a common go-to during the holidays, this line mixes up the apparel with full bodysuits, tiered tops and layered underwear.

Variety is furthered by garters, high rise items and polka dots. There is evidently much to pick and choose from, a feature that will be appreciated by those in search of memorable presents.