Street art and guerrilla advertising are exploding all over the world, and Gualicho's graffiti is getting some well-deserved attention. Since 1998, Argentinean painter and street artist Gualicho has been leaving his unique brand of graffiti all over South America.
Gualicho's graffiti is both colorful and incredibly imaginative. Having appeared on buildings in Mexico, Cuba, Costa Rica and other cities south of the equator, recently, North American graffiti lovers have also noticed Gualicho's work.
Implications - The incorporation of street art and subculture interests into advertising can help businesses reach new markets of younger consumers. By appealing to alternative lifestyles as well as mainstream demographics, a company can expand its audience and ensure maximum profit potential is achieved.
Stats for South American Street Art
Trending: Older & Chilly
Research: 14,181 clicks in 333 w
Interest: 4 minutes
Concept: South American Street Art
Related: 62 examples / 48 photos
Segment: Females, 12-55
Comparison Set: 23 similar articles, including: 57 crazy graffiti displays, graffiti furniture, and top 100 graffiti and counter-culture art trends in 2009.
South American Street Art
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