Rockstar

Honda's "Use Original Parts" Campaign

By: Elsa Blaine - Published: • References: toxel
If these ads don't convince you not to subject your sweet Honda ride to unauthentic Honda parts, I'm not sure what would. The “Use Original Parts” campaign, created by Garrigosa Studio in Spain, depicts men morphing into elephants, camels and pigs.

It is rather creepy, but certainly makes Honda's point that fastening anything but the genuine manufacturer's components would be ridiculous and unthinkable. Interestingly, there is not a car in sight.

See more creative print ads of 'Mutant Humans' and a 'Virtual Safari' of what may come of the planet's animals if we don't correct negative climate changes:




Stats for Grotesque Animal Faces Trending: Older & Warm
Traction: 16,361 clicks in 321 w
Interest: 4 minutes
Concept: Grotesque Animal Faces
Related: 85 examples / 65 photos
Segment: Neutral, 18-35
Comparison Set: 31 similar articles, including: top 50 business ideas in september, pushpin storage balls, and 3d storytelling papercrafts.