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Transparent Email Security Platforms

Gmail Will Alert Consumers in Light of Government Monitoring

— March 26, 2016 — Tech
Google's Gmail email browser will now feature an embedded function that will help consumers remain alert and aware in case of government monitoring. The added function will establish a much more transparent platform for consumers, with alerts that will be added in case of any government activity as well as extended features to increase overall security to personal accounts.

In an attempt to allow consumers to have a better understanding of what is happening around their online presence, Gmail will allow users to be notified if the government is interested in their affairs. To help increase visibility and transparency, the Gmail platform will have warnings show up when suspicious links are clicked as well as blockers to suspicious sites. This will allow consumers to better monitor their own online trail in case they are being looked into.
Trend Themes
1. Transparent Email Security - The trend of transparent email security platforms is providing consumers with enhanced visibility and control over their personal data.
2. Government Monitoring Awareness - The increasing awareness of government monitoring is driving the development of email platforms that notify users about potential monitoring activities.
3. Enhanced Online Privacy - The demand for increased online privacy is leading to the development of email platforms with extended security features and improved transparency.
Industry Implications
1. Email Security - The email security industry has an opportunity to develop innovative solutions that provide consumers with transparent and secure email experiences.
2. Data Privacy - The data privacy industry can capitalize on the trend of transparent email security platforms by offering solutions that empower individuals to protect their personal information.
3. Cybersecurity - The cybersecurity industry can explore disruptive innovation opportunities by developing advanced technologies to detect and counter government monitoring activities in email communications.
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