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The Google ‘New Baby' Ad is the Cute Story of a Dad-To-Be

By: Allison Love - Published: Aug 13, 2010 • References: google & coloribus
The Google ‘New Baby’ ad showcases their new venture on targeting younger crowds.

The ad features a new dad going through the various stages of his wife's pregnancy, searching up everything and anything baby-related on Google. From directions to the hospital to where to buy baby bottles, this Google 'New Baby' ad has him covered down to the last diaper. Check out the featured video to see this heartwarming video that will guarantee smiles. Stats for Newborn Search Engine Ads Trending: Older & Mild
Research: 1,306 clicks in 298 w
Interest: > 3 minutes
Concept: Google New Baby
Related: 61 examples / 47 photos
Segment: Males, 18-55
Comparison Set: 22 similar articles, including: undercover networking sites, internet-television hybrids, and google world cup buttons.