Rockstar

Nerd Up Your Smell with Fake Perfume

By: Jeremy Gutsche - Published:   Updated: Apr 14 2011 • References: random-good-stuff & gizmodo
In addition to being a geeky, Google Cologne is not even an official Google product. But these pictures prove that somewhere in the world, people are pumping out even more fake branded products.

This potentially deserves to be in Trend Hunter's Top 22 Fake Trends.

Implications - Fake products have become an Internet classic, which has consumers questioning the authenticity of an odd product when it appears on the market. Companies have the ability to take advantage of these ideas. By creating a mock product and taking advantage of social media, businesses can receive free exposure. Businesses have to be careful though because the product has to be in good taste to prevent tarnishing of the brand.

Stats for Google Cologne Trending: Older & Mild
Traction: 5,738 clicks in 388 w
Interest: 4 minutes
Concept: Google Cologne
Related: 70 examples / 54 photos
Segment: Females, 18-35
Comparison Set: 26 similar articles, including: cornrowed cowboy editorials, distressed tress editorials, and spectacular ice photography.