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The ‘Golden Gate Bridge’ 75th Anniversary is Celebrated

By: Vivian Lau - Published: • References: goodbysilverstein & fastcocreate
In a stunning series of print ads, the ‘Golden Gate Bridge’ 75th Anniversary campaign captures the historic landmark in all its glory.

The Golden Gate National Conservatory has brought this scenic compilation of vivid shots in conjunction with Goodby Silverstein and Partners. With a consistent color palette featuring deep, bold shades, the collection is eye catching, but keeps true to the bridge’s simple character. A side project that launches with this campaign is a social website called ‘Band of Bridges’ that attempts to ‘connect’ all bridges (digitally, of course) around the world.

The Golden Gate campaign is an example of a marketing effort that could evolve and become a series of iconic art to be treasured further down the road. Stats for Extension Eulogizing Ads Trending: Older & Chilly
Traction: 227 clicks in 125 w
Interest: 1.7 minutes
Concept: Golden Gate Bridge 75th Anniversary
Related: 88 examples / 68 photos
Segment: Neutral, 18-55
Comparison Set: 32 similar articles, including: high-def street photography, replacing landmarks with cheap souvenirs, and bridges as architectural wonders.