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The UK's Shad Thames Street is Gilded to Promote the Gold HTC One

By: Laura McQuarrie - Published: • References: coolsmartphone & htc
To celebrate the release of the gold HTC One in the UK, the cobblestone streets of Shad Thames were paved with gold.

As well as being quite the spectacle, the gilded street serves to bring the former Major of London, Dick Whittington’s dreams to life. It is said that as a child, Whittington was a poor orphan who set off to visit London after hearing rumors of its golden streets. It must have been disheartening when he arrived to find no such thing, but if he was alive, Whittington would definitely not be disappointed today.

The gold HTC One joins the rest of HTC’s colorful collection of phones and includes features like HTC Zoe, BlinkFeed, BoomSound. This brilliant version of the HTC One is available at Phones 4u, Carphone Warehouse and Vodaphone. Stats for Gilded Street Promotions Trending: This Year & Warm
Traction: 2,275 clicks in 40 w
Interest: 0.9 minutes
Concept: Gold Htc One
Related: 77 examples / 59 photos
Segment: Males, 12-35
Comparison Set: 28 similar articles, including: lustrous smartphone-charging cases, darkly festive fashion ads, and couture glitter phone cases.