The giant lizard monster is set to return to theaters after a long hiatus after the flop Hollywood treatment in 1998, and the new Godzilla 2014 film has already launched its marketing campaign with a viral website.
mutoresearch.net is designed to look like the private homepage of a weapon design laboratory, with the viewer hypothetically hacking in to access top secret data about Godzilla. The site played to two blurry found footage clips for the viewer, until recently when the first teaser trailer for the film was released and added to the site.
The hype for this spring blockbuster is growing steadily with fans hoping that this American treatment will be a vast improvement over the 1998 Roland Emmerich effort. The trailer shows wanton destruction as people flee ad the military intervene. The monster is shown heavily veiled in smoke and fog. This viral site for the Godzilla 2014 film is intriguing, and mysterious, and will pique the interest of viewers as more and more tidbits on the film are released.
Stats for Monster Movie Parody Websites
Trending: Older & Mild
Research: 1,086 clicks in 123 w
Interest: 0.8 minutes
Concept: Godzilla 2014 Film
Related: 66 examples / 51 photos
Segment: Males, 12-55
Comparison Set: 24 similar articles, including: friendly monster tees, clever expression illustrations, and godzilla cat posts.
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