Special Ink Reacts to Lights to Show Invisible Cockroaches
The unique glowing cockroach billboards are no doubt a creepy surprise to New Zealand's unsuspecting nighttime drivers.
Implications - These special reflective inks light up the street, allowing Repbulik Auckland to show that roaches really are everywhere. The creepy crawlers are known for their stealthy nature, and creative director Andrew Sims uses this campaign to showcase this new wave of pest control.Stats for Glowing Cockroach Billboards Trending: Older & Mild
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