GM's Bob Lutz Talks To Colbert
Published: Sep 23, 2008
Updated: Jul 13 2011
• References: treehugger
This was one of those moments you just knew would be kept alive by the environmental bloggers. Bob Lutz, vice-chairman of General Motors, was talking to Stephen Colbert about the new Chevy Volt. When Colbert suggested the electric car should just be named the Chevy Gore, Lutz let down his guard and announced that he didn’t really buy into the concept that Co2 contributes to global warming or climate change.
Implications - Once again, Stephen Colbert shows his ability to take an interview with a real public figure and turn it from your standard, conventional politician/corporate interview to something comedic that seems ready made for viral opportunities. The former Daily Show staffer has really come into his own, and this is another example of his power.