Glitch London's Anti-Nerd Branding Gets You the Bad Guy

By: Marissa Brassfield - Published: • References: graphiquefantastique.wordpress &
Unfortunately, geeks have not been fully embraced by all genres of popular culture, and Natasha Nuttall's branding for Glitch London's body spray certainly doesn't do the nerd world any favors.

Natasha Nuttall's Glitch London branding follows a geek repellent theme. In the promo shots you see above, the young women spray Glitch as they might bug spray and thereby ward off a sweater-wearing non-stud. Never fear, nerds--there's lots of love for you across the pond! Stats for Geek Repellent Trending: Older & Mild
Traction: 6,940 clicks in 343 w
Interest: 4 minutes
Concept: Geek Repellent
Related: 64 examples / 49 photos
Segment: Females, 18-35
Comparison Set: 23 similar articles, including: 30 creature comforts for gamers, sexy geek chic, and manly geek chic.