The Givenchy Zipper High Top Sneakers are White Hot

By: Peter Vallas - Published: Feb 16, 2011   Updated: Aug 10 2011 • References: restir and hypebeast
Nothing brings in summer styling like the Givenchy Zipper High Top Sneaker. These all-white kicks are perfect for those clear summer nights out on the town.

Part of the Givenchy Spring/Summer 2011 collection, the Givenchy Zipper High Top Sneaker features a revamp on the traditional pair of high tops. Embellished with a gold zipper enclosing the massive leather tongue, these kicks are highly fashionable and will gain plenty of street cred this summer.

Implications - Fusing features of a product that are not normally seen together is a great way for businesses to expand their target demographic and delve into new business ventures. Mixing high and low fashions allows a company to reach out to groups of people that would not normally be interested in a particular brand.