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Hopworks Urban Brewery Rolls Out Gigbit IPA Beer in Bid for Faster Broadband

By: Katie Cordrey - Published: • References: blog.oregonlive & kgw
Hopworks Urban Brewery has added Gigbit IPA beer to its roster of beers--beers with names like Survival Stout, Crosstown Pale and Sawquatch Strong Ale. Gigbit IPA (India Pale Ale) is a new designer brew intended to help lure Google's fiber project to Portland, Oregon.

More than 1,100 communities have applied to be the test market for Google's ultra high-speed open platform broadband. Once Google picks a location it will build a fiber-optic network to serve from 50,000 up to 500,000 people at speeds 100 times faster than typical broadband. Google promises to make its choices by end of 2010. Stats for Wooing Google Trending: Older & Average
Traction: 1,847 clicks in 234 w
Interest: 4 minutes
Concept: Gigbit IPA Beer
Related: 36 examples / 28 photos
Segment: Neutral, 18-55
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