These phenomenal pieces of graphic design by Genis Carreras work as both aesthetic pieces and instruments of instruction. Carreras demonstrates an acute knowledge of philosophical and graphic design know-how with these absolutely incredible pieces. The Philographics Journal feels fresh and contemporary with its vibrant colors and minimal design. Definitely worth checking out.
Implications - Youth consumers are attracted to minimal design that clearly communicates a central idea. This stems from being bombarded with over-the-top ads. Companies should take this penchant for minimal aesthetic into consideration when creating campaigns to appeal to this demographic.