Jeremy Gutsche
|
Genghis Khan is now a brand. In fact, the Mongolian parliament has created a law that enables the government to use Genghis Khan as a liscensed brand and image. His empire may have vanished 700 years ago, but his brand is very much alive. Genghis Khan Vodka will be one of the first extensions of his brand. References: news.bbc, news.agendaincFiled In: |
Genghis Khan to get Brand Protection
Edit
Edit
FOUR WAYS TO REACT: vote, favorite, add more examples of Genghis Khan to get Brand Protection or comment.
| Nigel Goodwin on May 30, 07 70 Trends 15 Comments |
It seems like anything can be branded -- even long-dead tyrants. But this might actually be a smart business move. |
Nigel Goodwin on May 30, 07 70 Trends 15 Comments
0
|
|
TREND HUNTER is the world's largest trend spotting and cool hunting community. It is an explosion of cool trends and ideas, fueled by a global network of trend spotters and cool hunters. By tracking the evolution of cool, Trend Hunters stimulate creativity and generate breakthrough ideas. About Us Trends Trend Reports Tools Store RSS (98 Flavors) Innovation Keynotes Exploiting Chaos Terms of Use Tips / Contact Join 0.5776 - Hosted by web2 Trends and Content Copyright © TREND HUNTER Inc. All Rights Reserved.
|
