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Feminist Presidental Essays

Barack Obama Explained the Damage of Gender Stereotypes for Glamour

— August 6, 2016 — Social Good
Justin Trudeau and Barack Obama share a number of similarities, however one is definitely their common identity as feminists and their goals to abolish dated gender stereotypes. In order to explain this, President Obama wrote a short essay that describes his support of the women and men who are still fighting for gender equality and offers his insight on what needs to be changed to facilitate progression.

Though he claims that he's always considered himself a feminist and been open to understanding issues surrounding sexism, President Obama states that it was his role as a father of two daughters that made him truly see how deeply dated gender stereotypes still run. He explained this by saying, "We need to keep changing the attitude that raises our girls to be demure and our boys to be assertive, that criticizes our daughters for speaking out and our sons for shedding a tear."

With this, Barack Obama shows yet again how being a feminist isn't linked to one's own gender, but rather being aware of how gender stereotypes affect everyone and having a desire to change it. The essay has amassed an out-pour of positive reactions from the public so far and works to positively influence how the media portrays women and exposes the "routine harassment" that they too often have to face.
Trend Themes
1. Abolishing Gender Stereotypes - There is a growing trend towards challenging and eliminating gender stereotypes, creating opportunities for brands to champion gender equality in their marketing and messaging.
2. Feminist Movements - The feminist movement is gaining momentum, presenting opportunities for businesses to align with feminist values and support gender equality in their operations and policies.
3. Media Representation of Women - There is a trend towards advocating for more accurate and positive media representation of women, offering opportunities for media companies to reshape their content and narratives.
Industry Implications
1. Advertising and Marketing - The advertising and marketing industry can capitalize on the trend of abolishing gender stereotypes by creating inclusive campaigns that challenge traditional gender roles and celebrate diversity.
2. Fashion and Beauty - The fashion and beauty industry has the opportunity to support feminist movements by promoting body positivity, diversity, and inclusivity in their products, campaigns, and brand messaging.
3. Media and Entertainment - The media and entertainment industry can seize the trend of advocating for more accurate and positive media representation of women, by producing content that highlights empowering narratives and diverse female characters.
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