While quilting and needlework are rarely considered 'cool,' the Garden Chairs could be described with exactly that word. The chairs are simply constructed, and then done up in colorful designs. Grant Heaps' Garden Chairs are really too pretty to leave outside.
Implications - Concepts such as Grant Heaps' Garden Chairs have managed to capture a smaller market who has an admiration for the rustic and handcrafted. Consumers want products that are out of the ordinary, but still are aesthetically pleasing to the eye. Ultimately, the technological obsession of today's society sees backlash in the desire for more simplistic, traditional products.