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Prescription Video Games Edit
Sony PSP Ad Portrays Games as a Dose of Fun

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Prescription Video Games
Sony PSP Ad Portrays Games as a Dose of Fun
Prescription Video Games - Sony PSP Ad Portrays Games as a Dose of Fun (GALLERY) 2
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Prescription Video Games - Sony PSP Ad Portrays Games as a Dose of Fun (GALLERY)
Sony PSP Ad Portrays Games as a Dose of Fun
 Published: Apr 11, 08
 Views: 2,075

This is a new ad campaign from advertising agency Euro RSCG, Buenos Aires, Argentina for Sony PSP portable. I don’t quite understand the concept behind the pills. Are they supposed to help us visualize how small and “portable” the product is? In any event, each poster comes with its own slogan: “Adrenaline in Small Doses”,“Accuracy in Small Doses” and “Heroism in Small Doses”. Cheers.

References:  adsoftheworld

Filed In:  business,  market,  marketing








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Prescription Video Games