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Artistic Designer Hotels

Gallery Hotel Art is Hosting a Must-See Marilyn Monroe Photo Exhibit

— August 6, 2012 — World
As soon as guests step through the doors of Gallery Hotel Art, it is immediately apparent that this is no ordinary hotel. The warm and welcoming decor, filled with dark wood furnishings and clean lines, speaks to its famous owner's tastes while also accented by top-tier art. Part of the Lungarno Collection located in Florence, Italy, Gallery Hotel Art was created by fashion designer Salvatore Ferragamo, the purveyor of Italian cool. And to set itself apart from the equally chic and luxurious hotels under this designer's umbrella, the hotel often hosts must-see art shows. Currently, a Marilyn Monroe photo exhibit is on display.

Dreamed up by Florentine architect Michele Bönan, Gallery Hotel Art is comprised of 74 rooms with chic details including chrome lamps, tan leather blinds and crisp white linens. A quiet sanctuary away from all the tourist activity in the city, Gallery Hotel Art is nevertheless a site worth enjoying itself.
Trend Themes
1. Artistic Hotels - There is an opportunity to create and market hotels that prioritize art and design as a unique selling point.
2. Luxury Art Exhibits - Hosting temporary art exhibits within luxury hotels can create a unique guest experience and add another layer of sophistication to the hotel's brand.
3. Boutique Hotel Chains - Expanding boutique hotel chains, such as the Lungarno Collection, can fill a niche in the market for travelers seeking personalized and unique accommodations.
Industry Implications
1. Hospitality - Hospitality businesses can differentiate themselves from competitors by incorporating art and design into their accommodations and hosting temporary art exhibits.
2. Fashion and Design - Fashion labels and designers can expand into the hospitality industry to create unique hotels that appeal to travelers looking for more than just a place to sleep.
3. Art Galleries and Museums - Art galleries and museums can partner with hotels to create exclusive exhibits and events, providing additional exposure for their collections and the opportunity to introduce their brand to a new audience.
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