We're all guilty of choosing online avatars that represent our hotter selves, and this Gabriel Jones shoot for the Urbania Magazine social media issue is a shocking editorial that depicts this phenomenon.
In the images above, an elderly woman poses as a stunning, busty redhead, while a geeky pimple-faced teen poses as a buff male model. Most shocking of all, however, is the last image, in which an older male dons the avatar of an innocent little girl.
Implications - This stunning photo shoot was assembled by a crack team of talented people. The art direction is courtesy of Simon Beaudry of the Bos Agency, the styling was done by Melissa Matos, and hair & make=up was completed by Amelie Bruneau-Longpre.
Stats for Online Alter Ego Shoots
Trending: Older & Warm
Research: 14,877 clicks in 315 w
Interest: 4 minutes
Concept: Gabriel Jones
Related: 65 examples / 50 photos
Segment: Neutral, 18-35
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