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The Fruit Box Design for Face De Mela is Presented Like a Candy Apple

By: Laura McQuarrie - Published: • References: behance.net
Face de Mela (Apple Faces) is a fun fruit box design by Ambra Farris that encourages snacking on a plain apple the same way you would a candy apple. On each of the boxes is the face of real and fictional characters like Snow White, the Evil Queen, Eve (of Adam and Eve) or Isaac Newton who have some tie to apples.

Since eating an apple can be messy, this design includes a stick so that eating an apple on the go is like eating a candy apple, without all of that extra sugary coating on it. The playful boxes turn the packaging into collectible boxes, encouraging consumers to acquire each one. This might not be something that you'd typically buy at the supermarket, but these would make fantastic things to snack on or buy as gifts from a theme park or festival. Stats for Personified Apple Packaging Trending: This Month & Warm
Traction: 391 clicks in 2 w
Interest: 0.5 minutes
Concept: "fruit Box"
Related: 68 examples / 52 photos
Segment: Females, 4-18
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