Frozen Fun is a Whimsical Ice Cream Packaging Concept

By: Laura McQuarrie - Oct 22, 2014
References: behance.net & behance.net
Frozen Fun is a novel ice cream packaging concept by Amy Chau that introduces three unusual ice cream flavors like circus acts. With flavors like Tomato, Carrot and Pepper, each of these frozen vegetable-flavored ice cream treats is packaged to be particularly appealing to kids.

The containers take inspiration from circus tents, featuring colorful shapes and adorable detailing on the back that styles the pure ingredient list like a ticket for admission to the big top. The pointy ice cream containers might not be the most ideal for storing in the freezer at home since they can't easily be stacked one on top of another, but the cute dessert containers might not be around for very long anyways if kids are happy to help make the ice cream inside disappear.