Frozen Baked Bean Sarnies

By: Jacqueline Biggs - Published: • References:
Capitalising on the cash rich time poor generation â€" Heinz have invented the frozen baked bean sandwich, which simply needs to be heated in a toaster. The impending launch is supported by a somewhat spurious rationale:
"If people take the time to cook beans and put it on toast, why shouldn't we cut the process for them and give them beans on toast?"
Surely I am not alone in thinking it takes the same amount of time to cook beans as it does to toast bread:..? Stats for Frozen Baked Bean Sarnies Trending: Older & Mild
Traction: 3,623 clicks in 492 w
Interest: 4 minutes
Concept: Frozen Baked Bean Sarnies
Related: 53 examples / 41 photos
Segment: Neutral, 18-35
Comparison Set: 20 similar articles, including: top 100 multimedia ideas in november, 50 creative cocktail gifts, and hyper-relevant pop-up bars.