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Freya Lingerie's Vintage 'Let 'em Roll' 2010 Campaign

By: Elsa Blaine - Published: • References: stujackson and fashionserved
Freya Lingerie is featuring fun pin-up model-styled photos taken in a retro bowling alley for their 2010 collection. Photographed by art director Stuart Jackson, the ‘Let ‘em Roll’ campaign shows the girls posing in fancy undies and stockings in front of a wall of shoes, alongside 40s-inspired signage and in the lanes themselves.

Shadowy lighting, vintage colors, retro hair and makeup further add to the glamorizing of the bowling alley set. Check out a few more playful pin-up and bowling inspired trends below.