These funky 'Freedom of Creation' BlackBerry Cases will allow crackberry users to express themselves like never before. The collection of fun and innovative BlackBerry Bold 9700 holders are a submissions from the FOC Talents competition.

With cityscape-shaped cases, old school 80s cellphone cases and linguine-shaped cases you wear around your neck, these Freedom of Creation BlackBerry Cases definitely put pleasure ahead of BlackBerry's business first image.

Implications - Consumers are looking for products that provide function while adding a fun element to their day. Ideas such as the Freedom of Creation BlackBerry cases allow the consumer to have a purposeful product that allows them to play around and keep their hands busy.