The New Freedent Ad Urges You to Open Your Mouth

By: Shelby Lee Walsh - Published: Jun 13, 2010 • References: wrigley & adsoftheworld
The newest Freedent ad for their gum sticks with the tag line,"Don't be afraid to open your mouth." With help from advertising agency CLM BBDO in Boulogne Billancourt, France, the Freedent ad explores this motto quite cleverly.

A boy who is too embarrassed to kiss his crush holds a puppet and lets him do all the talking (and kissing) to the pretty girl. Check out the photos from the Freedent ad above and click the links provided to watch the commercial for yourself. Stats for Puppet Makeouts Trending: Older & Chilly
Research: 7,293 clicks in 310 w
Interest: 4 minutes
Concept: Freedent Ad
Related: 62 examples / 48 photos
Segment: Females, 12-35
Comparison Set: 23 similar articles, including: butt-faced campaigns, french kiss photography, and personality puppets.