Superstar

Uniqlo Heat Tech Innerwear Campaign

By: Bianca Bartz - Published: Oct 31, 2008 • References: uniqlo and treehugger
We've featured a lot of unique vending machines, but this man-powered one is certainly he most eco-friendly. Uniqlo will be giving away free clothes when they set up the guerrilla campaign as part of a promotion for their new Heat Tech innerwear.

The human-powered vending machine will be installed in New York's Times Square; the installation will include a male and a female mime as well as Uniqlo staff members dressed in galactic silver suits. The "Free Uniqlo Heat Tech Innerwear Distributed by Giant Human Vending Machine" project will begin functioning at Military Island on November 18 at 1 p.m.

Uniqlo expects to give out a couple thousand Heat Tech innerwear bodysuits.