FlockU is Targeting the Millennial Audience With Its Content

By: Hayley McGlone - Jul 21, 2016
References: flocku & entrepreneur
FlockU is a site made for and marketed at Millennials by Millennials and specifically by university students. FlockU now has a syndicated partnership with 'The Huffington Post' and already has 3.8 million monthly impressions and a 35 percent click thru rate.

FlockU has over 400 writers contributing to the site and they're referred to as 'Flockers'. The content is confined to any topic that could be of interest to a university student. Every week the crowd-sourced site sends out a FlockBox filled with free stuff to a Flocker. The site already has some branded content on it, but its founder Josh Verne wants more brands to realize that crowd-sourcing businesses that draw in Millennials are the best ways to leverage brand awareness and engagement.