Absolutely brilliant and totally different to anything I have seen before. To illustrate that objects can take on the animalistic instinct to form groups, herds or flocks, artist Rune Guneriussen created a photo project using ordinary household objects.
I love the world globes nestled on the rocks as if nesting, the antique lights shivering together in the snow, and everything about the flocks of telephones.
Implications - Animals have a special place for most consumers because they each represent specific virtues. For example, owls embody wisdom and rabbits embody patience. Consumers want to be reminded of the virtues that constitute a remarkable human being. Whether it be through animalized products or another means, companies should seek out opportunities to remind consumers of noble virtues.
Stats for Animalistic Appliances
Trending: Older & Chilly
Research: 2,601 clicks in 389 w
Interest: 4 minutes
Concept: Animalistic Appliances
Related: 56 examples / 43 photos
Segment: Females, 18-55
Comparison Set: 20 similar articles, including: 26 examples of multipurpose pop-ups, bringing back vintage telephones, and vr computer desktops.
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