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Booze-Concealing Slippers

The Flip Flask for Those Who Like to Sneak in a Drink Slyly

— June 24, 2011 — Fashion
For the raging booze hound who must carry alcohol with them wherever they go, recommend the Flip Flask so that no one suspects their heavy drinking capabilities -- or problems.

If the name Flip Flask has you thinking and pondering, it's very real and it's exactly what it sounds. These slip-ons are made to carry the drink of your choice without anyone ever suspecting you. So if you've ever wanted to ninja your way into a bar with some tequila, rum or gin on-hand, these bad boys will assist you for a pre-drink in the bathroom before you place an order. To fill the alcohol, there's a little cap that you can unscrew from the back heel of the slippers. This is probably the best way to conceal drinks in the public; I mean, who'd ever suspect flip flops?
Trend Themes
1. Concealment Wearables - The creation of wearables designed to conceal certain items, such as flasks, presents opportunities for disruptive innovation
2. Alcohol Sneakiness - The demand for sneaking alcohol into public places has led to the rise of products like the Flip Flask, presenting opportunities for innovation in alcohol concealment
3. Inconspicuous Design - The trend towards designing inconspicuous products, like slip-on shoes with hidden flasks, presents opportunities for innovation in other industries seeking better product concealment options
Industry Implications
1. Fashion - Fashion designers can capitalize on the trend towards concealment wearables, creating stylish concealment products for a variety of items
2. Hospitality - The alcohol sneakiness trend presents a challenge for hospitality businesses to prevent guests from bringing their own alcohol into venues, but also provides opportunities for developing new security measures
3. Security - The trend towards inconspicuous design presents opportunities for innovation in security measures, such as developing new ways to detect and prevent hidden items from passing through security checkpoints
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