Never miss a call, text or notification -- unless you choose to -- with the FLASHr iPhone case. The protective cover appears ordinary at first, but when a call or message rings in, the case begins to emit an eye-catching glow.

Powered by the iPhone's LED camera flash and alert system, the FLASHr case is easy to install and cleverly designed. The reflective aluminum back plate allows the light from the flash to bounce back into the case, creating the illuminated notification. This eye-catching cover is ideal for places where noise levels may be too loud for even the strongest vibrate or ring modes to overcome.

The color combinations are endless, and can be customized to suit the individual's tastes and style. The FLASHr team is currently seeking funding to kick this project into high gear.