Bikini Clad Girls Promote Queensland as Sun Destination
The flashers were placed in areas of high traffic wearing nothing but a trench coat and a bikini. The ingenious idea to promote Queensland as a sunny holiday destination this winter was done by adding a picture of a beach to the inside of the flashers' coats.
Implications - One of the best ways a company can attract attention to its brand or products is by creating a short-term, sexually-charged publicity stunt. This kind of marketing has a high chance of going viral due to sheer surprise, and it will immediately draw attention from all corners.Stats for Beach Coat Flashers Trending: Older & Buzzing
Traction: 25,800 clicks in 290 w
Interest: 4 minutes Concept: Beach Coat Flashers
Related: 56 examples / 43 photos
Segment: Females, 18-35 Comparison Set: 20 similar articles, including: sexy female flasher the highlight of new porsche commercial, tennis players as bikini models, and barely-there bikinis.