Last fall, orange was hot. This year, could RED become the new orange? Let's hope so. The new French Connection Flame Coat combines classic double breasted styling with a hip mock collar.
Implications - The rising popularity of more bright, bold colors in the fashion industry shows a consumer urge to stand out amongst the crowd, which essentially is the basis of the fashion industry. Individualism is of the highest priority with today's consumer, which can be capitalized on easily by any company. Bright colors are not the only way to offer consumers an opportunity to express themselves, experimenting with shapes, structures, fabrics and prints would also prove beneficial.
Stats for Flame Red is the New Orange
Trending: Older & Warm
Research: 5,811 clicks in 502 w
Interest: 4 minutes
Concept: Flame Red Is The New Orange
Related: 49 examples / 38 photos
Segment: Neutral, 18-35
Comparison Set: 18 similar articles, including: romantic ribbon chairs, state fair-inspired dishes, and road trip food packaging.
Flame Red is the New Orange
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