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Wearable Personal Trainer Trackers

The Atlas Fitness Clip is Pre-Loaded with Individual Exercises

— January 20, 2016 — Tech
The Atlas is a personalize fitness clip wearable that lets exercisers enjoy the direction of a personal trainer without having to spend the copious amounts of money on programs or the service. Instead the Atlas is loaded with over 50 exercises and provides coaching while simultaneously allowing the wearer to workout on their own. This is an ideal cost-effective solution to increasing fitness with proper direction and coaching.

Offering a digital personal trainer is one of the main incentives of the Atlas that is designed to be a bracelet that doesn't obstruct exercisers during workout sessions. The device is able to read which muscle groups have been worked and provide tips and workouts along the way. The app can also track heart rate, calorie burning and form score to provide accurate and helpful data.
Trend Themes
1. Personalized Fitness Trackers - The trend towards personalized wearable fitness trackers provides opportunities for companies to create devices that provide customized workouts and coaching for individuals without the need for a personal trainer.
2. Smart Bracelets for Fitness Tracking - The development of smart bracelets that track heart rate, calorie burning, muscle groups worked, and form score creates opportunities for brands to create devices that offer accurate and comprehensive fitness tracking.
3. Cost-effective Digital Personal Trainer - The trend towards cost-effective digital personal trainers provides companies with an opportunity to create wearables that allow users to enjoy the benefits of personal coaching without having to spend huge amounts of money on programs or personal trainers.
Industry Implications
1. Wearable Technology - The impact of the Atlas fitness clip shows that there is a growing trend in wearable tech that is designed to improve the health and wellness of users, providing opportunities for businesses in this industry to develop products that cater to this demand.
2. Fitness Industry - The trend towards personalized fitness tracking and coaching highlights opportunities for businesses in the fitness industry who can create programs and services that cater to individuals' specific needs and goals.
3. Health Technology - Development of smart bracelets does not only cater to fitness enthusiasts but also provides opportunities for businesses in the health technology industry to create products that promote a healthier lifestyle by providing users insights into their health and wellness.
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