Jessica Alba's the Honest Company Now Sells Feminine Care Products

By: Laura McQuarrie - Aug 6, 2015
References: honest & thedieline
Deodorant, shampoo, shave oil and sunscreen are just a few of the personal care products that are offered by Jessica Alba's The Honest Company—now the brand is exploring new territory with the launch of an organic line of feminine products.

The range of feminine care products includes cotton pads in different styles, as well as tampon styles that are available with and without applicators. Just as other feminine product brands like Carefree and HelloFlo use humor to sell products, The Honest Company packaging also embraces a lighthearted, fun attitude. This can be seen on the back of the dotted red Organic Cotton Tampon box, which is printed with the tag "#WokeUpLikeThis."

The Honest Company puts it best by saying: "We can’t get rid of your cramps, headaches, bloating, back pain, or mood swings (we would if we could!), but we can do feminine care differently."