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The Felix SS11 lookbook proves that you don't need stunning, leggy models to sell clothes and accessories. Instead, all you need is some expert arrangements, a few cool props and a great photographer.

Speaking of which, the Felix SS11 catalog was photographed by POGO. Inspired by the brand's simple style, the Buenos Aires-based photographer created a rustic fashion set. Overall, POGO managed to create great interactions between the featured accessories and clothing items.