The Fashion's Night Out PSA Features Jubilant Celebs

By: Alexandra Serrano - Published: Aug 23, 2012 • References: fashionsnightout & nymag
Boating a vivacious crème de la crème cast, the Fashion's Night Out PSA is a celebration of the charitable event.

Fashion's Night Out is a global initiative in which models, celebrities and fashionistas come together for a nighttime shopping event that promotes economic stimulus in retail. The Vogue-sponsored event is now in its fourth year running and larger than ever taking place on September 6th with a large list of participating cities including New York and Toronto.

For the PSA promotion video, various celebrities have been commissioned to enthuse about FNO and its charitable t-shirt. The monochromatic clip features Darren Criss, Justin Bieber, Marc Jacobs, Ushe and Victoria Beckham. With a campaign that is on par, FNO's philanthropic initiative is both commendable and highly entertaining. Stats for Star-Studded Fashion PSAs Trending: Older & Mild
Research: 2,255 clicks in 196 w
Interest: 3.2 minutes
Concept: Fashion's Night Out PSA
Related: 98 examples / 75 photos
Segment: Neutral, 12-35
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